RedSeed brand pack
==================

Start with RedSeed-mini-brand-guidelines.pdf. Nine pages covering the logo, our
primary colours with print values, contrast, typography, co-branding, and which
file to use.

LOGO FILES

Four versions, in three lockups each:

  full-colour       Deep Teal & Warm Mauve. Use by default, on light backgrounds.
  reversed-white    For dark or photographic backgrounds.
  black             One colour only, and for co-branded lockups run in black and white.
  bone-and-yellow   Modern Bone & Warm Yellow. Dark grounds only, both colours are light.

  primary   the horizontal lockup, mark plus wordmark. Use this unless space is tight.
  stacked   mark above wordmark, for narrow or square spaces.
  mark      the R/S mark on its own. Use where RedSeed is already named nearby.

Folders:

  eps-cmyk/   Commercial print, signage, merchandise. The black EPS builds as
              100% K only, so it is safe for single-colour jobs.
  eps-rgb/    Digital print, screens, partner decks.
  svg/        Websites and apps.
  png/        Slides, documents, email, social. Transparent background,
              supplied at 500, 1000 and 2000px wide.

All type is outlined, so you do not need our fonts and nothing will reflow.

TWO THINGS TO CHECK WITH US

  1. Pantone. The Pantone references in the guidelines are still provisional.
     If you are printing spot colour, confirm with us before going to plate.
  2. Volume print. Check the CMYK build with us before a large run.

If you need a colourway or format that is not here, ask rather than improvising.

RedSeed Brand Guidelines v1.0, partner edition
