An LMS can deliver training material to channel partners easier than classroom-based scenarios; simplifying partner enablement and increasing efficiency.
Using an LMS for channel partner training can reduce overheads, increase sales, and offer more efficient administration practices. By training channel partners online with an LMS, you’re able to verify your partners in training are completing training and also report on important metrics like exam results, to give you a good understanding of comprehension.
Channel partner training is a great growth strategy for a business which relies on resellers for sales growth. And just like in-house sales teams, channel partners require ongoing training and upskilling. The problem for most companies is that onboarding partners and channel training can be cost-prohibitive and time-consuming.
At Redseed, channel partner training is easy. Our LMS for channel partner training is designed to create and distribute training which will keep partners up to speed on brand products and procedures. By using an LMS, partners can be assigned and have access to training modules such as courses, assignments, quizzes, and activity progress.
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Channel partners refer to a company’s network of resellers, support sellers, or any affiliate partner that sells a company’s products and related services. Channel partner training, or channel management training, is a type of training given to these partners so they have the tools they need to be successful at selling, understanding, or supporting your brand.
From marketing to preparing partners to represent your brand and services, channel training ensures that all your partners have the most up-to-date information so that they can represent your brand in the best possible light.
This training involves modules, exercises, or course work that guides your partners through the process of handling and understanding your company’s messaging, sales, marketing, and maintenance.
The whole goal and purpose of channel partner training is to provide partners with everything they need to increase sales, respond to customer inquiries, and drive the growth of your business.
Training channel partners the traditional way – in a classroom – is both costly and takes a considerable amount of time to plan and organise logistics. Furthermore, most businesses today are spread out across regions, states, and even countries. Therefore it’s almost impossible to get everyone in the same place at the same time.
An LMS is an online training platform that can be accessed anywhere, anytime. Partners can easily log onto the application using their device, whether it be a phone, computer, or tablet. From there, all course work, course outlines, video modules, assignments, and tasks are within the one single interface.
The goal of a partner LMS is to help resellers and distributors obtain all the information they need to be up-to-date with current business practices, products, and protocols. Instead of using your company’s resources to conduct in-person training at HQ or a hired venue, partners can simply log onto the LMS at their convenience and wherever they are to work through their training program.
No matter how small or large your company or how many partners you have, training your associates online with channel partner training is vital to the growth of your brand.
Training your partners gives them the competency and confidence to represent your brand and deliver the best customer experience possible. A strong partner onboarding process can increase partner retention as they are more likely to stay if given easy access to proper training. Because of this, your company is more likely to expand its reach and attract more customers and sales. Not only does channel training help to increase sales but it also establishes brand awareness and consistency. With trained business associates/partners, you can ensure consistent customer support experience across the entire board of your company. This can lead to improved customer loyalty as well as repeat business; boosting company revenue.
One of the other advantages of an LMS is that you can load all your course content onto it and combine it with other training courses for a fully-rounded training program.
Read more about our process and how we can customise the training content to fit your specific industry or company needs.
You don’t need all your partners to be under the same roof to get the benefits of channel training. Partners on-the-move or in different locations can access the latest training from anywhere at any time. With built-in features such as video modules, coach-led lessons, assessments and quizzes, and trainee feedback and rewards, your partners can track and record their learning in real-time and get the most out of their training.
RedSeed LMS is designed to make it as simple as possible for partners to complete their training. The intuitive interface makes it easy to navigate and there’s the ability to customise the look and feel of the LMS to fit your exact needs. What’s more, RedSeed pride ourselves on helping you get the most out of your investment. That’s why we offer affordable training solutions alongside dedicated support so that you can avoid any costly mistakes.
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By deploying the Redseed LMS, you and your partners will receive:
- An easy to use platform that can be used on any device with an Internet connection
- Effective coach-led training
- The ability to use your course content or Redseed’s off-the-shelf products
- A comprehensive resource library
- Tailored learning pathways
- A dashboard giving you a complete overview of your business
- Customisable structure
- Email notifications to alert trainees of new courses and progress
- Certificates and rewards upon completion of course content
- API integrations